Tatiana Spiridonova

Tatiana Spiridonova

President, Willard Advertising

Tatiana Spiridonova

“The biggest victory is the victory over yourself”
- Calderon de la Barca, Pedro.


Tatiana Spiridonova is President of Willard Advertising.
With 17 years of experience in public relations, advertising, BTL promotions and package design, she has developed, planned and successfully managed communications campaigns for clients including Kraft Foods, Philip Morris, Bel/Shostka, life:), Danone, Ramstore, Utel, and UMC.
Before joining Willard, Spiridonova served as program coordinator for Burson-Marsteller's national market reform public education program, sponsored by the U.S. Agency for International Development. She lead the program’s radio department, and was involved - from conception to completion - in the development of the project's strategy.
Before joining Burson-Marsteller, Ms. Spiridonova worked with Price Waterhouse as the primary communications' expert for the privatization project. In this role, she was responsible for weekly press club meetings, media relations, development of the project database, and organizing presentations.

Earlier she worked with Young & Rubicam, Sovero as a freelance public relations expert, where she organized presentations, exhibitions and press conferences for Ukrainian Mobile Communications, AT&T and Utel.
© Willard Group 2010 - 2014. All right reserved.